Salesforce and Amazon Web Services (AWS) are the two most profitable cloud companies in their respective categories. The two cloud giants have had a symbiotic relationship for the past few years. They announced plans for a completely new integration tool, making it easier to share data and build cross-platform applications.
According to Patrick Stokes, EVP and GM of Platform at Salesforce, the businesses have collaborated to provide capabilities like safe sharing between the two platforms. However, the customers have shown a desire to go farther, and the announcement marks the first move in that direction.
According to Stokes, “The early phases of the partnership have been a huge success, and both the companies are aligning well with each other. Customers are requesting more, so we’re looking forward to the next chapter of our collaboration.”
This entails a couple of new capabilities that the companies are developing to assist developers on both the platform and application sides of the equation. For starters, developers will be able to virtualize Amazon data within Salesforce without writing all of the coding themselves. Similarly, Amazon developers will access Salesforce data and have it show seamlessly in their applications. In addition, the partnership aims to create connectors between the two systems to allow data to flow seamlessly without requiring a lot of coding.
Customers of both Amazon and Salesforce will construct microservices-based apps that span both platforms, thanks to the companies’ event-sharing capabilities. Furthermore, the firms are also revealing efforts to make it easier to use the platforms with a guided setup from identity and access management. Moreover, Salesforce and Amazon are developing apps that will integrate Amazon Chime communications gear into Service Cloud and other Salesforce services, allowing them to create virtual call centers using AWS machine learning technology.
Nonetheless, these capabilities are still in development and won’t go into beta testing until later this year, with a general availability date set for next year. More information regarding the agreement will likely be released later this year at Dreamforce and re: Invent, the businesses’ respective customer conferences.
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