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Google Cloud Expands Its Global Presence

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Google Cloud has announced it will boost its cloud presence in the Middle East, Europe, and Africa via more partnerships, collaborations, and promotions.

The global giant kicked off its Next OnAir EMEA virtual event this week that is a five-week online summit for clients and developers to discuss the current landscape of cloud computing. In a blog post, Chris Ciauri, Google Cloud’s EMEA president, remarked Google Cloud has been working closely with partners to keep Europe, the Middle East, and Africa (EMEA) businesses up and running despite the disruption caused by the ongoing COVID-19 pandemic.

“At Google Cloud, we have seen first-hand the importance of keeping our cloud up and running, enabling teams to collaborate remotely and scaling to meet the changing demands of our customers,” Ciauri said. “We’ve been working to help businesses and their employees, as well as governments and schools, collaborate and learn during these challenging times.”

Ciauri went on to remark that Google Cloud in 2020 has expanded its presence in EMEA with the addition of new cloud regions in Poland, Spain, France, and Italy. Google Cloud’s EMEA president also added the new Spanish region, which is based in Madrid, is leveraging infrastructure from the telecommunications firm Telefonica S.A. to help advance 5G networks via the Mobile Edge Computing Platform of Google Cloud.

Google has also partnered with Reckitt Benckiser, the British consumer and health goods organization, to help “drive stronger customer engagement across consumer health, hygiene, and nutrition [as the] company embarks on wide-scale digital transformation,” Ciauri said. “At Google Cloud, we are committed to being a trusted partner to businesses of all sizes and industries across EMEA, and Google Next OnAir EMEA is just one of the ways we are investing locally,” Ciauri said.

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