You are currently viewing Twitter Cuts Salesforce Software Bill 75%

Twitter Cuts Salesforce Software Bill 75%

Sharing is caring!

Earlier this year, Twitter cut its contract with Salesforce by 75%, from $20 million to $5 million, after cutting its workforce by roughly the same percentage. 

Several key enterprise software customers have cut their workforces in the past year, highlighting a huge pain point for enterprise software providers.

Despite its efforts to implement new engineer productivity metrics, the CRM giant has lost revenue at such a high-profile customer in the face of activist investors’ demands.

Ryan Neu, CEO and Co-Founder of Vendr, told The Register that often, businesses are forced to make suboptimal decisions due to the headache of contracts and multi-year deals, such as laying off workers or reducing other aspects of their business. He further added that they are encouraging the suppliers to contract and expand as per the need of enterprises for the given reason. 

In the meantime, big companies like Target are removing lower-level managers from the decision-making process about software procurement. 

As a result, products such as Zoom, the videoconferencing service owned by Salesforce, and Slack, the work-chat app, are being pushed to their limits. Zoom and Slack compete against larger bundles by Microsoft and Google, offering similar features.

Also, Business Insider has claimed that there might be another round of layoffs in Salesforce, leading to a 10% percent hit to the company.

Follow us on our various social media platforms to stay updated with similar useful information about day-to-day technology – YouTube, LinkedIn, Facebook, Twitter, and Instagram.


Sachin Arora

Scrum Master and Principal Solutions Architect
"Sachin, a renowned Scrum Master and Principal Solutions Architect at Cloud Analogy, has rich experience when it comes to working on process improvement in a fast-paced environment maintaining high level of quality in all deliverables. Well known in the industry circles for his systematic approach to work and humbleness, Sachin has the ability to oversee, manage multiple projects simultaneously besides documenting and analyzing client requirement and defining a clear scope with appropriate timelines. He has a knack of handling critical escalations and possesses excellent interpersonal skills with demonstrated ability to work in a multicultural, multi-ethnic environment and to maintain effective working relations. Sachin's expertise lies in varied hardware and software environments including Cloud technologies such as Salesforce, AWS, Cloud Foundry & Google App Engine and Mobile. Sachin is always proactively dedicated to his craft and very hard working for his clients. A true professional in every sense of the word! A very grounded personality enables him to lead teams effectively and be of value to all in his network. Sachin has an eye for detail and know how to get things done with the big picture always in his mind."

Close Menu
× How can I help you?